Press Office - Event Planning

Plan, develop and implement Press/PR events such as a show or a new product launch.

The press event database includes:

• Key Dates
• Type of event
• Personnel required
• Location details
• Resources required eg hotels, meeting room
• Target, Confirmed & Actual attendee lists
• Measurement of clipping coverage associated with the event
• Initiation, current status and completion reports
• Fully integrated with the Press Office Publication Database
• Web reporting

Event Details Screen

Measurement of Campaign - Clipping Database >>