Press Office - Event Planning
Plan, develop and implement Press/PR events
such as a show or a new product launch.
The press event database includes:
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Key Dates
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Type of event
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Personnel
required
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Location details
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Resources required
eg hotels, meeting room
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Target, Confirmed & Actual attendee lists
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Measurement of clipping coverage associated with the event
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Initiation, current status and completion
reports
- Fully integrated with the Press Office Publication Database
- Web reporting
Event Details Screen
Measurement of Campaign - Clipping Database >>